Who
Tiara Lowndes, the founder of AnotherKind, has an established history of creating powerful, culturally relevant, commercial work for female brands, that transcends advertising and shifts culture.
She started her career in film and television and spent the last twenty years in advertising, awarded at Cannes, D&AD and more. Known for her commanding female centric work such as Berlei X Serena Williams ‘Do it for yourself’, and Modibodi Embodied, she understands where brands lose women, and how to close that gap.
She has an MA in Creative Writing and philosophy and another life as a novelist who writes about female power and justice.
Who for
Agencies:
Parlour (Co-founder) Special Group, M&C Saatchi, 303, Akcelo, Emotive, The Hallway, Joy Agency,
Awards:
Recognised at Cannes, D&AD, Creative Showcase, ADMA, AIMIA, MIXX, BADC, B&T and Effies, Creative Review, Campaign Review, Campaign Awards.
Brands:
Berlei, Modibodi,Jockey Australia and Jockey New Zealand, Google, Optus, Unilever, Wotif, Optus,Breville, Bayer, Revlon, Channel 7, Google, Elizabeth Arden, Tresemme, Alula, Hoka, Levande, Spiegelau, Nachtmann, Nude by Nature, Trilogy, Koala, Air New Zealand, Ella Bache, Sky Vodka, Carnival Cruises, Nutriboost, Coca Cola. ABC, SBS, Foxtel, Channel 7, AFL, XYZ Entertainment, Universal Music, and more